Derek Zoolander’s famous ‘blue steel’ pose is being brought to life with two special edition Cîroc cocktails launching in selected Missoula and Stonegate Pub Company Premium bars nationwide this February.
The ‘Blue Steel’ and ‘OMG Martini’ cocktails will be on offer from £6.95 each, alongside special edition ‘Blue Steel’ Cîroc vodka bottles, also available in the bars to share with friends.
The ‘Blue Steel’ is a steely mix of Cîroc Vodka, Havana 3 Rum, Olmeca Tequila and Gordon’s Gin, lemon juice, lemonade and of course Blue Curacao to give it its trademark blue colour.
‘OMG Martini’ is a delicious Cîroc Vodka based martini served with lemon juice, strawberry puree and Gomme syrup, garnished with a strawberry – perfect for those with a sweet tooth.
What’s more, five pairs of cinema tickets to see the film are to be won in each region – all people need to do is send their best model pose selfie – in true Zoolander style – and tweet using #BlueSteelSelfie to be in with the chance of winning.
Alan Armstrong, Head of Marketing for Venues at Stonegate Pub Company, said:
“Zoolander 2 is looking to be one of the biggest film releases of the year and we know that this partnership with Ciroc will go down really well with our customers – combining the chance to sample some great limited edition cocktails, strike a pose and take their very own blue steel selfie, as well as the chance to win cinema tickets. We look forward to seeing everyone getting involved!”
Havana 3 Rum
Fill glass with cubed ice
Pour all spirits and lemon juice into glass
Top with lemonade and stir
Garnish with lemon wedge
Garnish: 1/2 Strawberry
Fill shaker tin with cubed ice
Pour all spirits and puree into shaker tin
Double strain into chilled martini glass
Garnish with half a strawberry
For further information contact:
Ben, Emma, Laura or Philippa at Lucre
firstname.lastname@example.org 0113 243 1117 / 020 8741 5900