Derek Zoolander’s famous ‘blue steel’ pose is being brought to life with two special edition Candicirc;roc cocktails launching in selected Missoula and Stonegate Pub Company Premium bars nationwide this February.
The ‘Blue Steel’ and ‘OMG Martini’ cocktails will be on offer from £6.95 each, alongside special edition ‘Blue Steel’ Candicirc;roc vodka bottles, also available in the bars to share with friends.
The ‘Blue Steel’ is a steely mix of Candicirc;roc Vodka, Havana 3 Rum, Olmeca Tequila and Gordon’s Gin, lemon juice, lemonade and of course Blue Curacao to give it its trademark blue colour.
‘OMG Martini’ is a delicious Candicirc;roc Vodka based martini served with lemon juice, strawberry puree and Gomme syrup, garnished with a strawberry – perfect for those with a sweet tooth.
What’s more, five pairs of cinema tickets to see the film are to be won in each region – all people need to do is send their best model pose selfie – in true Zoolander style – and tweet using #BlueSteelSelfie to be in with the chance of winning.
Alan Armstrong, Head of Marketing for Venues at Stonegate Pub Company, said:
“Zoolander 2 is looking to be one of the biggest film releases of the year and we know that this partnership with Ciroc will go down really well with our customers – combining the chance to sample some great limited edition cocktails, strike a pose and take their very own blue steel selfie, as well as the chance to win cinema tickets. We look forward to seeing everyone getting involved!”
Havana 3 Rum
Fill glass with cubed ice
Pour all spirits and lemon juice into glass
Top with lemonade and stir
Garnish with lemon wedge
Garnish: 1/2 Strawberry
Fill shaker tin with cubed ice
Pour all spirits and puree into shaker tin
Double strain into chilled martini glass
Garnish with half a strawberry
For further information contact:
Ben, Emma, Laura or Philippa at Lucre
firstname.lastname@example.org 0113 243 1117 / 020 8741 5900