The people of Hereford are in for a treat later this month as the high street pub brand, Yates’s, heads to town, opening on Thursday 29 March with a celebratory launch party and surprise guest star.

The pub, currently the Litten Tree on Commercial Road will close on Sunday 18th March, when the keys will be handed over to Yates’s designers and builders to work their magic from top to toe.

Over £165,000 will be spent transforming the pub into the latest Yates’s look with its familiar black and white logo, rich warm colours and furnishings, and a state of the art multi-media system. New VIP booths and dedicated dining areas make it an ideal stop for lunch. Up-graded dance floor and lighting will enable the lunchtime and early evening dining pub to successfully morph into Hereford’s leading high street party pub by night.

To celebrate the launch of the new Yates’s manager Paul Neades will host a glamorous red carpet champagne and canapé reception for regulars and local businesses from 5-8pm with doors opening to the public from 8pm. Customers will be kept guessing until close to the date as to whom the special guest star will be.

“The team and I are excited about the launch of Yates’s. The brand is synonymous with partying and best on the high street food and drinks deals and Hereford Yates will certainly live up to that. We aim to offer our customers the perfect lunchtime or early evening destination for tasty, quality food at affordable prices but also the number one place to enjoy a party by night in a fun, yet safe environment, explains Paul.

“We will re-launch with a new menu, packed with pub classics as well as great snack and sharing dishes. So whilst the builders are busy at work the team and I will be spending the time getting up to speed with the latest dishes and refreshing our award winning team so our customer service remains first class.”

“We’ve a brilliant opening few days lined-up with surprise guests on the Thursday and Saturday”, he continued, “so get your party gear on and join us.”
Yates’s nationwide bars are famed, up and down the country, for fabulously delicious pub food at great value prices, superb sports coverage and the best late night party venues. Hereford Yates’s promises all of the above.

The new pub will open with a line-up of incredible value for money deals. Opening Monday to Saturday from 10am and on Sunday from midday offers include two meals for £7.95, a daily special for just £2.99 and Wednesday’s Grill night – a grilled dish and a drink for £7.95.The pub’s beer garden will be treated to makeover with a full bar installed and seating for up to 200 customers. There will be five cask ales on tap at any time with rotating local beers for real ale enthusiasts.